Rendering strategy
Choose static generation, server rendering, streaming, or client updates according to freshness, personalization, and interaction needs.
TechnologyNext.js Engineering
Where it mattersContent-rich corporate platforms
Web application architecture
Next.js Engineering
Next.js is most valuable when its rendering and routing model is treated as architecture, not simply as a React project generator.
How we use it
A technology choice is useful only when it improves the product or its operation.
We use Next.js when a product benefits from server rendering, static generation, route-level composition, optimized delivery, and a unified web application boundary. The correct rendering strategy is chosen per data path rather than applied indiscriminately to the entire product.
Architecture decisions
Server and client boundaries
Keep data and sensitive operations on the server while sending browser JavaScript only where interaction requires it.
TechnologyNext.js Engineering
Where it mattersAuthenticated B2B applications
Cache ownership
Define what is cached, for whom, for how long, and which event makes it stale.
TechnologyNext.js Engineering
Where it mattersSaaS products
Route architecture
Shape layouts, loading states, errors, metadata, and URL semantics as part of the product experience.
TechnologyNext.js Engineering
Where it mattersCustomer portals
Where it fits
01—
Content-rich corporate platforms
02—
Authenticated B2B applications
03—
SaaS products
04—
Customer portals
05—
Commerce and service workflows
06—
Hybrid public and private products
Engineering choices